Blog
Revolutionizing Rhinoplasty with a Video-First Strategy!
Building a strong online presence is no longer optional for medical practices—it's a necessity. Dr. Scott Holley’s website, rhinoplasty.cc, stands out as a prime example of how to do it right. By focusing on videos, this platform invites visitors to explore patient...
Make Your Practice Stand Out in a Sea of AI Content!
The internet is overflowing with content, much of it created by artificial intelligence. While AI can churn out lengthy blog posts in minutes, these lack the personal touch that connects with readers on a deeper level. For practices like yours, the key to standing out...
My Weight Loss Journey: A Turning Point in 2024!
At the beginning of 2024, I made a promise to myself: this would be the year I would take control of my health. As a nurse and healthcare provider, I was well aware of the risks that come with weight gain, high blood pressure, and rising cholesterol. But awareness...
Transforming Confidence: A Patient’s Journey Through Expert Breast Augmentation…
Losing weight is often celebrated as an achievement, but it can also bring unexpected changes to our bodies. For many, including one of our recent patients, this transformation left her feeling less confident due to the loss of breast tissue. While she embraced her...
Why Cosmetic Medicine Practices Need Specialized Marketing?
Marketing a cosmetic medicine practice isn’t just about spreading the word—it’s about building trust and showcasing expertise in an industry where beauty and precision matter most. Patients are looking for more than services; they want to feel confident in their...
My Recovery Journey: How Dr. Holley Helped Me Feel Like Myself Again!
When I decided to undergo a cosmetic procedure, I wasn’t entirely sure what to expect. I wanted subtle, natural results that would align with how I felt on the inside—refreshed, confident, and relaxed. What I didn’t want was to look overly “done” or to feel...
How to Turn Clicks Into Patients: The Power of a Patient Funnel!
If you’ve ever found yourself celebrating website clicks or social media engagement, you’re not alone—it’s tempting to focus on those numbers. But let’s face it, clicks don’t keep the lights on in your practice. What really matters is turning that online interest into...
How to Create Powerful Patient Testimonials Using the 3-Act Story Structure?
Patient testimonials are one of the most impactful tools in healthcare marketing. They give potential clients or patients real-life proof of transformation and inspire trust. But not all testimonials are created equal. To craft stories that truly resonate, using a...
Understanding the Deep Plane Facelift: A Modern Approach to Facial Rejuvenation!
The deep plane facelift is a revolutionary technique that has gained significant attention in recent years for its ability to provide natural, long-lasting results. Unlike traditional facelift methods that primarily address the skin, the deep plane facelift targets...
Stand Out in a Crowded Market with Innovative Marketing!
The world of medical marketing is evolving, and to stay ahead, practices need more than just standard advertisements. Patients today crave authenticity and visual proof of results, which is why dynamic before-and-after videos are revolutionizing the way medical...
The Future of Before-and-After Photos: Transforming Visual Storytelling
The traditional before-and-after photo has long been a cornerstone of storytelling in industries like beauty, healthcare, and fitness. But as consumer expectations evolve, so too must the way we present these transformations. The future lies in combining the power of...
How to Boost Your Website’s Performance with a Simple Tweak?
In today's dynamic digital marketing landscape, small adjustments to your website can greatly influence user engagement and boost conversion rates. A prime example is the implementation of an interrupt form. This straightforward opt-in feature, which emerges as a...
The Art of Funnel Design for Plastic Surgery Websites!
Creating a high-performing plastic surgery website is more than just aesthetics—it’s about functionality and purpose. A well-designed funnel guides potential patients seamlessly toward taking action, such as making a phone call or filling out a form. To achieve this,...
Next-Level Patient Education: Empowering Healthcare Through Engaging Explainer Videos
In today’s fast-paced world, effective communication in healthcare is more important than ever. Patients often struggle to grasp complex medical information, leaving them overwhelmed and uncertain. This is where high-quality explainer videos come into play. By...
Why Choosing the Right Surgeon Matters: Aria’s Story
Making the decision to undergo plastic surgery is a deeply personal journey, and finding the right surgeon is one of the most crucial steps. Aria’s story highlights how careful consideration and research can lead to an experience that’s both rewarding and empowering....
How a Plastic Surgery Practice Transformed Its Online Presence in Just 45 Days
In today’s fast-paced digital world, having a modern and functional website is essential for any business, especially in competitive fields like plastic surgery. Recently, Dr. Gregory Lynam, Dr. Robert Jones, and their team collaborated with experts to create and...
The Power of Patient Testimonials in Elevating Your Medical Practice
In the competitive world of medical practice, creating a strong online presence is essential. While many professionals focus on traditional strategies like SEO or paid advertisements, the real game-changer lies in authenticity. Dr. Gerald O'Daniel, a renowned plastic...
Mastering Video SEO: Boost Your Practice’s Online Presence and Engagement!
Want to take your practice to the next level? Video SEO isn’t just a trend—it’s a necessity for driving traffic, connecting with patients, and growing revenue. Here’s how it works and why it matters. STEP 1: Why Video Content is a Game-Changer for Practices Dr. Edward...
Take Your Medical Practice to the NEXT LEVEL with Video SEO!
Why Video SEO Matters for Medical Practices In today’s digital age, patients are turning to online resources to find healthcare providers, learn about treatments, and make informed decisions. Videos not only boost your search engine rankings but also allow you to...
Your Partner for Success in Medical Marketing!
Why Digital Marketing for Plastic Surgeons is Essential Plastic Surgery Digital Marketing has become a vital part of success in today’s competitive medical landscape. At MedicalAdvertising.Agency, we specialize in creating tailored digital marketing strategies that...
Complete Guide To Optimizing Your Practice Videos For Search
Complete Guide To Optimizing Your Practice Videos For SearchSome videos get millions of views. Some start off great then quickly fade out. Some never get seen. What can you and your team do to optimize your content to get more leads from prospective patients? STEP 1:...
Why Choose MA.A For Your Practice Marketing?
Why Choose MA.A For Your Practice Marketing?We send new patients to your practice. We are 100% focused on driving patients, saving time and increasing profit at your practice using the latest technology and tactics. Our team is composed of highly skilled professionals...
10 Reasons You Need To Start Video Marketing Your Practice
Every modern social and marketing platform is focused on video content.10 benefits of video marketing for medical practice:Increased brand awareness. Video is a powerful way to raise awareness of your brand and services. When potential patients see you and your work...
Dr. Scott Holley Video Shorts
CASE STUDY:FACELIFT NECKLIFT BLEPH This 55 year old from Delton, Michigan presented with a desire for comprehensive facial rejuvenation. He chose to pursue a plan that included facelift, hairline browlift, upper and lower eyelid blepharoplasty, and limited facial fat...
▶️ – Videos For Faster Patient Consultations
Do you answer the same consultation questions over and over again every day? Do your patients knew about your services and what to purchase? Check out how cosmetic surgeon Dr. Robert Langdon solves these issues. He uses simple pre-consult videos that patients watch...
Want Faster, Better Qualified New Patient Consultations?
Do you answer the same consultation questions over and over again every day? Do your patients knew about your services and what to purchase? Check out how cosmetic surgeon Dr. Robert Langdon solves these issues. He uses simple pre-consult videos that patients watch...
Plastic Surgeons Using Storytelling To Sell…
Cutting edge practices are combining video content with their before and after cases and taking a video first approach to their marketing. It's a great way to drive business, deliver in-depth content, and set the practice WAY apart from the pack. Check out a practice...
YOUTUBE FOR PHYSICIANS: Plastic Surgeon Gets 2,500,000 Views On YOUTUBE
This LA practice is using real stories and real patient resultsto create a real connection with prospective patients. Consistent video content is building a huge following online and has serious SEO value for the practice long term. This authentic and honest content...
2022 GUIDE: Owning Your Practice Website, Google Listing, Social Media and Other Digital Assets
You own your medical practice, but often your website, domain names, social media, GOOGLE Business Listing, and other elements of YOUR business are controlled by third parties, agencies and web developers. This article addresses how to gather these valuable assets in...
What if you want to relocate or sell your practice? Who controls your website? Who controls your GOOGLE Business Profile?
You own your medical practice, but often your website, domain names, social media, GOOGLE Business profile, and other elements of YOUR business are controlled by third parties, agencies and web developers. This article addresses how to gather these valuable assets in...
VIDEO FOCUS: Producing Before & After Videos Quickly And Easily
It's simple to narrate and showcase your best patient results with video. In just a few hours Dr. Langdon was able to produce over 25 before and after videos for his website, email newsletter and social media. This content is invaluable for the practice website,...
Connect With Patients Through Video…
On June 20th 2022 Dr. Melinda Lacerna took some time to sit down and record some quick patient case studies. Now, less than a month later she has TONS of great content for her website and social media and WAY more coming down the pipe. These new videos are keeping her...
Website FOCUS: Faceologie.com
This is a beautiful new corporate brand and website for Dr. Fadi Constantine and Dr. Jeff Krueger to support their new medical spa business in Dallas, TX. Check it out live: https://faceologie.com A med spa site like this can radically improve your visibility and...
New Case Study: Medical Spa Branding
This is a beautiful new corporate brand and website for Dr. Fadi Constantine and Dr. Jeff Krueger to support their new medical spa business in Dallas, TX. Check it out live: https://faceologie.com A med spa site like this can radically improve your visibility and...
2023 New Site Design: SarasotaMedicalSpa.com
Clean design and timely updates sets this new medical spa site apart from the competition. Check it out live: https://SarasotaMedicalSpa.com A med spa site like this can radically improve your visibility and the quality of your branding. We were able to design and...
Video Focus: Bradenton Weight Loss
Video quickly sets your practice apart and creates familiarity with the practice. Check out this simple, fun and effective practice video from BradentonWeightLoss.com that introduces the staff and showcases the capabilities of the facility. In just a few hours of...
Set Your Practice Apart With Video…
Video quickly sets your practice apart and creates familiarity with the practice. Check out this simple, fun and effective practice video from BradentonWeightLoss.com that introduces the staff and showcases the capabilities of the facility. In just a few hours of...
2023 Prediction: Short Form Videos
We are focusing our development on short vertical videos for 2023. Here is why: 1. Short videos are quicker to make and more fun to produce. 2. Short videos are formatted for your phone FIRST. 3. Short videos are being favored by YOUTUBE and GOOGLE. Check out these...
Short Form Video For Medical Practices…
You should focus on short vertical videos for 2023. Here is why: 1. Short videos are quicker to make and more fun to produce. 2. Short videos are formatted for your phone FIRST. 3. Short videos are being favored by YOUTUBE and GOOGLE. Check out these practices that...
Short Form Video For The Medical Practice…
Dr. Kevin Sadati in Newport Beach, CA is using short form video to generate tons of views for his beautiful results. These videos are getting thousands of views every single day and the reach is only growing. Even old before and after photos and videos can have new...
Want Faster, Better Qualified New Patient Consultations?
Do you answer the same consultation questions over and over again every day? Do your patients knew about your services and what to purchase? Check out how cosmetic surgeon Dr. Robert Langdon solves these issues. He uses simple pre-consult videos that patients watch...
Short Form Video For The Medical Practice…
Dr. Kevin Sadati in Newport Beach, CA is using short form video to generate tons of views for his beautiful results. These videos are getting thousands of views every single day and the reach is only growing. Even old before and after photos and videos can have new...
The Two Most Popular Plastic Surgeons On YouTube?
MA.A VIDEO FOCUS Showcases the cutting edge of video marketing being performed in the elective medicine space. These physicians are using video to expand their reach and setting the bar for modern marketing online. MA.A has no financial relationship with these...
Video Before And Afters? How To Showcase Your Results With Short Form Videos…
Dr. Chia Kao is producing video content that gets thousands of views EVERY DAY and only relies on his before and after photography of patients. These short videos showcase his work, breathe life into old photos and make his social media and website POP with...
Video Focus: Dr. Melinda Lacerna
On June 20th 2022 Dr. Melinda Lacerna took some time to sit down and record some quick patient case studies. Now, less than a month later she has TONS of great content for her website and social media and WAY more coming down the pipe. These new videos are keeping her...
Video Focus: Dr. Robert Langdon
In just a few hours Dr. Langdon was able to produce over 25 before and after videos for his website, email newsletter and social media. This content is invaluable for the practice website, social media feeds, in office consults and his weekly newsletters. These...
Video Focus: Dr. Stoker
This LA practice is using real stories and real patient results to create a real connection with prospective patients. Consistent video content is building a huge following online and has serious SEO value for the practice long term. This authentic and honest...
Video Focus: Dr. Karam
Cutting edge practices are combining video content with their before and after cases and taking a video first approach to their marketing. It's a great way to drive business, deliver in-depth content, and set the practice WAY apart from the pack. Check out a...
Securing Your Website And Digital Assets – 2022 Guide
Who really owns your website?What if you wanted to move to a new web developer?What if you wanted to sell your practice?TABLE OF CONTENTS: OVERVIEW: I – DOMAIN NAMES II – WORDPRESS WEBSITE III – CUSTOM CONTENT MANAGEMENT SYSTEMS IV – SOCIAL MEDIA V – GOOGLE PROPERTIES...
Videos For Faster Patient Consultations
Do you answer the same consultation questions over and over again every day? Do your patients knew about your services and what to purchase? Check out how cosmetic surgeon Dr. Robert Langdon solves these issues. He uses simple pre-consult videos that patients...
Creating Patient Trust Through Content and Design
Trust is belief in your ability to provide. Trust is an emotional response and a feeling. It is not an intellectual or logical response - and that’s why it can be tricky to pinpoint. Your marketing should be put together in such a way that it inspires trust… fast....
RECLAIM YOUR REVIEWS
You probably have great reviews online - but they're likely spread all over the web. Sites like Facebook, Google My Business, Yelp, and Healthgrades all have your best content on their platforms. Going through these sources and centralizing all YOUR online reviews...
Video Patient Education Videos – Make Patients Close Quicker
Hi, Check out these simple patient education videos we play in the consult rooms, online and on social media. They make consults shorter and patients arrive prepped and ready to get started. Real Patient Testimonial: "Immediately upon entering the building, you are...
Patient Recovery Timelapse Videos – Create Trust And Educate Your Patients
TIP: Turning Patient Cell Phone Pictures Into A Produced Patient Recovery Video Want a simple way to create more trusting and better educated patients? Have your best patients send recovery pictures each day of their recovery and make them into time lapse videos. It...
Patient Education Videos – A SEO Case Study
Plastic Surgeon Jerry O’Daniel creates simple patient education videos that are constantly gaining views and generating GOOGLE traffic. Check out this simply produced and effective patient education piece about Dr. O’Daniel’s personal experience with PROFOUND RF. This...
Patient Education Videos – A SEO Case Study
Hi, finding your happy patients with large followings can really help get your message out in your market. Sarasota Plastic Surgery Center and MA.A reached out to local patient and local influencer Alyssa from MTV’s reality show SIESTA KEY for a quick testimonial...
LynchburgAesthetics.net – Video Case Study
Check out a video case study of a new practice site in Lynchburg, VA. This video shows how we build a new practice website and optimize it to perform on search. It is a cool dive into a new market to see how we track performance and...
DrMichaelPawlus.com – Video Case Study
What happens when a new site rolls out into a competitive market? Great 90 day analysis shows how a new site can climb the ranks on GOOGLE and shake up a market. See how we track your competitors, ranking and SEO performance. Check out how...
Results That Speak For Themselves
Video testimonials of your happy patients. Tell your stories and create real word of mouth referrals right through your site. The best content you can create is real patient videos that convert viewers into new patients. Results That Speak...
Guide to Video Patient Education
A simple video setup and some thoughtful FAQ's can quickly give you content that tells your unique story. Check out simple patient education videos that create trust and convert patients. Examples Of Video Patient Education 1. Camera Tips...
Resources, articles, stories and more for marketing your medical practice
Hello, For everyone working from home, we put together a list of resources, articles, stories and more for marketing your medical practice. This is the best content we have found to help you bounce back, optimize and get your business cranking when this is all over....
Digital Video For Medical – RESOURCES – VIDEO – LINKS
This is a nice overview of shooting video of testimonials, reviews and interviews: https://www.youtube.com/watch?v=K9aVVHjBYAw Smartphone technology has put some pretty hefty video capabilities in the palm of our hands. However, shooting a professional looking video...
Dr. Gross Case Study – Story Driven Marketing
CLICK BELOW for Video Case Study From Dr. Gross An in depth case study of Dr. Edward Gross – a plastic surgeon who uses patient stories and testimonials to really increase his patient conversion in the competitive Orlando market. Great example of photos/videos quickly...
Build Your Opt In Email List FAST
Click Below For Complete Video Building Your Email List An opted in e-mail list is a hugely valuable asset for your practice. You need to remember that there’s a big difference between rented media and owned media. You own an email list – you rent a normal ad. You...
FFAS 2015 Recorded Lecture – Quick Wins For Your Medical Practice
Click Below For Complete Video Quick Wins For Your Medical Practice Fast and effective secrets to quickly improve your bottom line. From email marketing to Google Plus we go over things you can quickly do to get fast results for your practice. It’s a great way to...
Infographic: MOBILE SEO GUIDE
Google’s big update on April 21 that will reward mobile-friendly pages is coming soon. If you’re not mobile-friendly, you could find some pretty severe ranking drops. How to get your site ready? The team at Nine Hertz have created an nice infographic with lots of...
FFAS 2015 Recorded Lecture – Photo and Video For The Medical Practice
Click Below To Start Video Take better patient photos, create video testimonials, and get photo and video you can use for all your marketing. This highly visual lecture focuses on teaching you and your staff how to get quality patient photos and stories quickly and...
FFAS – Foundation For Facial Aesthetic Surgery – Lecture Schedule and Download Info
Foundation For Facial Aesthetic Surgery Meeting Annual Meeting Atlanta, Georgia – March 18-22 We have two awesome lectures coming up @ FFASURG.ORG in Atlanta this weekend. If you’re unable to make it or are in a different speciality no problemo! Just download this...
2015 Medical Content Marketing Guide
Medical content marketing is fast becoming the best way to get your message out there, create traffic and convert patients. More and more businesses, medical and otherwise, are starting to view themselves as media and publishing companies within their niche. learn how...
Google Alerts Thousands Of Sites To Fix Mobile Usability Issues
Did you recently get an warning email from Google Webmaster Tools? Did your webmaster get it? Signs point to new mobile penalty coming down the pipe from Google. Get your site mobile ready for the upcoming wave of Google search… If your site doesn’t scale to a phone...
